We are building next-generation foundational World Model.

A world model in its native composition: sky above, ground below, characters held at the focal plane.

01 · WORLDS · ARCHITECTURE3D and video, end to end

A world model that lives in 3D and video.

Geometry, characters, and memory live in a single substrate S. Four channels can ask to change it — sense, edit, imagine, act — but a learned operator κ decides what becomes real. Rendering is one-way; commitment is event-driven.

Sense
Edit
Imagine
Act
κcommitSubstrateSCubeClick to advance

The model proposes. κ decides. The substrate remembers.

01 · WORLDS · INTERACTIVEStep inside, talk to anyone

The same substrate that renders the world tracks your position, your gaze, what you've said, and what every character remembers. Step in, walk around, talk to anyone — every reply is grounded in the world's state.

Worlds, on demand.

01 · WALK

A scene you can walk into.

Drop in a raw white-mesh scene. The model textures, lights, and inhabits it — then hands the player WASD and lets them walk.

Live · walking1920 × 1080 · WASD
02 · TALK

And talk to anyone in it.

Every character speaks in-world, in-character, and remembers what you've said — replies are grounded in the substrate's current state.

Live · dialog1920 × 1080 · DIALOG
03 · RERENDER

Then rerender it any way.

Same scene, same physics, four different paintings. Drag the origin to mix render styles in real time — one world, any look.

JAPANESEBYZANTINEWHITE MODELMEDIEVAL
ADVISORS · BACKERSMMXXVI
BACKED · ADVISED BYInvestors · Operators · Researchers

Backed and advised by the best.

Founders and operators who've shipped foundational ML, consumer platforms used by billions, and academic research that defines the field. They help us think.

Advisors · Operators · ResearchersHover to pause
Justin Kan

Justin Kan

Co-founder · Twitch

Mercedes Bent

Mercedes Bent

Partner · Lightspeed

Professor Mike Shou

Professor Mike Shou

NUS · AI Video Gen Advisor

Professor Matthew Rhodes-Kropf

Professor Matthew Rhodes-Kropf

MIT + Harvard · Tectonic Ventures

Josh Clemm

Josh Clemm

VP Engineering · Dropbox

Monisha Perkash

Monisha Perkash

Fmr. Product Lead · Meta

Dr. James Koppel

Dr. James Koppel

MIT PhD · CS / Languages

Dr. John Whaley

Dr. John Whaley

Stanford CS · Inception Studio

Andrew Radin

Andrew Radin

CEO/Co-founder · Aria

Tim Shi

Tim Shi

Co-founder · Cresta · Recursion

Henry Shi

Henry Shi

Anthropic · Founder of Super.com

Anne Lee Skates

Anne Lee Skates

Founder & GP · Parable · ex-a16z Partner

Justin Kan

Justin Kan

Co-founder · Twitch

Mercedes Bent

Mercedes Bent

Partner · Lightspeed

Professor Mike Shou

Professor Mike Shou

NUS · AI Video Gen Advisor

Professor Matthew Rhodes-Kropf

Professor Matthew Rhodes-Kropf

MIT + Harvard · Tectonic Ventures

Josh Clemm

Josh Clemm

VP Engineering · Dropbox

Monisha Perkash

Monisha Perkash

Fmr. Product Lead · Meta

Dr. James Koppel

Dr. James Koppel

MIT PhD · CS / Languages

Dr. John Whaley

Dr. John Whaley

Stanford CS · Inception Studio

Andrew Radin

Andrew Radin

CEO/Co-founder · Aria

Tim Shi

Tim Shi

Co-founder · Cresta · Recursion

Henry Shi

Henry Shi

Anthropic · Founder of Super.com

Anne Lee Skates

Anne Lee Skates

Founder & GP · Parable · ex-a16z Partner

RESEARCH · WORLD MODELSThe foundation

One model.
Every world we build.

First Intelligenceis a single foundational World Model. Everything you'll see below — robots, generated scenes, drama, consumer apps — is an application built on top of it.

01 · Imagine

Synthesize any scene.

From a single sentence, image, or reference — photoreal, persistent, populated.

02 · Predict

Forward-tick the world.

What happens in the next moment, minute, consequence. Real physics, learned end-to-end.

03 · Embody

Live inside it.

Robots, characters, players — agents who perceive, predict, and act inside the model.

03 · Embodied AI

The world model,
inside the robot.

Real physics · Real consequences

Not a video. A world with mass.

A video model paints a convincing frame and gets the physics wrong. Ours keeps an explicit substrate — geometry, mass, contact, momentum — so it tells a robot which way the box will tip before it pushes it.

We pilot the model inside humanoid and manipulator platforms with selected robotics labs.

03 · EMBODIED AI · CHAPTER 1 OF 3
03 · EMBODIED AI0%
04 · ROBOT DATA · PHYSICS-BASED3D-driven synthetic data for embodied AI

Pure data-driven models hallucinate worlds that don't exist. We're building the new generation — physics-based and 3D-driven — where robots interact with the real world. When real captures aren't enough, the model produces high-quality, physically-correct synthetic data for embodied AI training.

Tired of fake world models.
Grounded in physics.

01 · CAPTURED
Real robot footage on a workstation.
02 · SUBSTRATE
The same scene as 3D, ready to re-render.
0
ZERO HALLUCINATION

Pure data-driven models invent worlds that don't exist. Ours doesn't — every frame obeys real physics.

1:1
REAL-WORLD CONTACT

Robots see, touch, and act on the world as it actually is — not on a learned guess of it.

SYNTHETIC AT SCALE

Physics-grounded 3D-driven data for embodied AI training, at endless variety, when real captures aren't enough.

A new generation of entertainment

A world you can touch.
Any story you can step into.

We're building the next generation of entertainment — worlds that aren't watched from outside, but lived from within. Tangible, dimensional, responsive.

Pick any film, any show, any scene that's ever moved you. Walk through its door. Talk to its characters. Stay as long as you want.

Not a movie you watch.
A world you arrive in.

02 · PALETTECreative Agent

An agent that produces an interactive story, end to end, on a canvas you can rearrange.

Palette runs a real production pipeline — script, screenplay, casting, scene design, storyboard, edit — as agent steps on a freeform canvas. Drag any node. Re-run any step. Watch it work, or hand it the brief and walk away.

Live · auto-plays the full pipelineOpen full demo →
03 · INTERACTIVE WORLDSA new format · iOS

Watch a story unfold. Talk to anyone in it. Step into the world.

We are building a new loop for interactive worlds — stories you can step inside, powered by a model that can see, understand, and interact with the physical world. Each scene is a doorway: hover any panel to step closer.

01 · Watch

Watch

A short story plays — production-grade output from Palette. Cinematic photography, no UI in the way.

02 · Talk

Talk

Pause the scene and ask the character anything. They answer in-character, in-scene, with full memory of the story so far.

Inside ep 03 · The Debt● Live
Talk
Look
Walk
03 · Enter

Enter

When the moment lands, step inside. The story becomes a walkable world — talk, look, interact, leave when you want.

01Watch
02Talk
03Enter

We are building AI to simulate the world.